Lucinda Cross is the founder of the consulting firm Activate Worldwide, and of Activate Your Life, a non-profit dedicated to helping women re-enter the workforce after hardship. She’s also an acclaimed speaker, author and leader who has worked with companies like Nike, Walmart and TJ Maxx.

Podcasting is such an effective tool for building a brand, sharing information, finding new customers and even earning additional revenue. Here’s why.

Parenting under normal circumstances is already plenty of work, but with schools cancelled because of coronavirus, many parents are also scrambling to make sure their kids stay busy and keep up with their learning.